Global Eco Projects

Last Update: Aug 8, 2012

‘eco ideas’ Declaration in Latin America

Panasonic Corporation of Latin America announced its ‘eco ideas’ Declaration in April 2010. The Declaration included expanding sales of superior green products that boast the industry’s top level of environmental performance, CO₂ emission reduction in production activities, and environmental conservation activities working together with local communities. The company aims to further accelerate its environmental contributions.

Targets of ‘eco ideas’ Declaration in Latin America

Items	Fiscal 2013 targets
‘eco ideas’ for Lifestyles	(1) Double the sales composition of products with industry-leading environmental performance (compared with fiscal 2010)
‘eco ideas’ for Business-styles	(1) Reduce total CO₂ emissions from production activities by 10% (compared with fiscal 2006) (2) Develop an ‘eco ideas’ Factory in Latin America by fiscal 2012 (3) Contribute to local communities by taking initiatives in driving environmental activities together with communities

Launch of Green House field trial in Mexico

Panasonic Mexico conducted the Green House project^*1 in Mexicali, Baja California, in northwest Mexico from October 2011 to February 2012. The project was to study the energy conservation achievement in a green house installed with energy generation and energy saving devices. Immediately after installation of the devices, the energy consumption of the house was reduced by 40%. The project is expected to continue to achieve a 50% reduction in the total annual power consumption.

Based on this field trial, Panasonic continues its efforts in environmental contribution to Mexican society.

*1 This Green House project was commissioned by the Ministry of the Environment and Global Environment Centre Foundation in Japan under the New Mechanism Feasibility Study for Improved Household Energy Efficiency through Introduction of Low-CO₂ Houses and Promotion of Energy-Efficient Appliances in Mexico.

Opening ceremony of the Green House

Environmental education in Brazil

In September 2011, Panasonic Brazil conducted environmental education for children for the second time in Brazil.

Led by the Panasonic Brazil Manus Factory, our employees gave an environmental lecture about global warming using a unique environmental program at a retail store in Manus. The lecture was followed by a hands-on experience session assembling a hybrid car using components discarded as waste from the factory. Not only children but their parents and customers at the store all joined in the activity and learned about the environment and enjoyed themselves.

Environmental education at a factory in Manaus

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