‘eco ideas’ for Products

We will produce energy-efficient products

In addition to giving environmental consideration to materials and promoting recycling-oriented designs, we will accelerate the development of energy conservation technologies as our biggest target in implementing 'eco ideas' for Products. Based on this concept, we will increase the number of products with the No.1 energy efficiency performance in the industry, while eliminating products with low energy efficiency.

The graph on the lower shows changes in energy consumption in Japan. Energy consumption in the industrial sector has remained virtually level, while household energy consumption has continued to rise. The chart on the right shows a breakdown of household power consumption, where we can see that air conditioners, refrigerators, lighting equipment, and televisions make up almost 70% of the total consumption. We consider that we have a major responsibility to improve the energy-saving performance of our home appliances, in order to reduce household energy consumption.

Green Products(Environmentally-Conscious Products)

We develop Green Products (GPs) based on our criteria set for global warming prevention, effective utilization of resources and chemical substances management, and make all our products GPs.

• Environmentally-Conscious Products
• Energy Conservation in Products
• Resource Conservation in Product
• Management of Chemical Substances in Products
• Value for a New Lifestyle
• Factor X
• New Energy Products and Services

Green Marketing

Panasonic is making efforts to convey information on the environmental performance of our products in an easy-to-understand manner. Through this activity, we hope that more customers will choose our environmentally-conscious products and thus reduce environmental impact in their lifestyles.