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About Panasonic

Resouces Recycling through Products

Last Update: Aug 8, 2012

Reducing product mass

To reduce the use of resources for production, we continuously look to reduce the weight of our products. In addition to our efforts to make our products thinner and lighter and use less components, we will strengthen our approach to product design for easy recycling from the recycling resources point of view.

HD integrated camera

Our integrated high-definition (HD) camera can be used for video conferencing and in a variety of venues.

This rotatable HD integrated camera (AW-HE120) can shoot full HD images and videos using a 2.2-megapixel 3MOS system and high-magnification 20x zoom lens. We have developed this high-performance, high-magnification lens module while reducing the size and mass of the camera head to improve its “pan/tilt” functionality. Through the introduction of our new, high-performance DSP-IC, which processes video signals digitally and has had improvements made in the efficiency of its circuits, we have developed a compact design that is approx. 60% smaller in size and mass*1 compared with the conventional model (AW-HE100). This product also achieves considerable energy savings. Compared with the conventional model, Panasonic HD integrated camera uses 48% less energy of just 21 W. Our focus on ease of use and sophisticated design earned Panasonic the top iF Product Design 2012 Award in Germany.

  • *1 180mm width/228mm height/220mm depth
    (main body).
HD integrated camera (AW-HE120) that is approx. 60% smaller in size compared with the conventional model

Angular rate sensors for portable devices

For use in portable devices such as smartphones and tablet terminals, Panasonic has developed angular rate sensors that can detect the movement of the devices in three directions (back to front, side to side, and up and down), while conventional sensors can detect movement in only two directions. In smartphones, within which the newly developed sensors are used, the subtle movement of human hands can be well reproduced for game applications because of data digitization using the same IC. Moreover, compared with conventional sensors, volume and weight have been reduced by about 38% and 21%, respectively.

Conventional sensor New angular rate sensor

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