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SECURITY SHOW 2011 and RETAILTECH JAPAN 2011

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hiroyuki

LIGHTING FAIR 2011: Various new products are being showcased – from the one-core type to LED bulbs that brighten the room in all directions

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I would like to express my deepest sympathies and condolences to the people who are suffering from the Great Tohoku Earthquake. I sincerely hope for your full and earliest recovery. I had refrained from uploading new blog entries since the earthquake, but I will be adding a few more entries on subjects I had already looked into at the exhibitions.
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This is the Panasonic booth at the "LIGHTING FAIR 2011" being held in the West Hall 1. And here are some of the latest products that are drawing much attention.

First, let's start with the new down lights for stores and facilities, as well as for housing. LED lighting fixtures in the past, in most cases, had a cluster of LEDs, but because there were numerous light sources, the brightness was uneven and the lighting also casted many layers of shadows. The new "one-core type" LED down light has converged the light source to form a single core. Until now I thought that even though LED lighting created multiple shadows, "that is the way it is with LED lighting." But when you look at the shadows cast by the one-core type LED down light, I discovered that the shadows cast by LED lighting in the past had been rather unnatural and that the one-core type LED really pursues superior quality of light. For example, if there are multiple shadows when you are looking at a 3-dimentional artwork, like a sculpture, you may feel distracted, and this may also take away from the beauty of the artwork. The one-core type LED on the other hand produces natural shadows, so it blends in without standing out too much and plays a supporting role excellently. Moreover, it boasts the highest industry level intrinsic energy performance of 86lm/W and a long life of 40,000 hours.

LIGHTING FAIR (10th International LIGHTING FAIR) LIGHTING FAIR (10th International LIGHTING FAIR)

LIGHTING FAIR (10th International LIGHTING FAIR)On the left you will see the light-collecting type and the one on the right is the dispersion type. They are very slim, so you can use it as a down light as well as for various other applications such as pendant, ceiling, and spotlights. The LED unit has been designed to let you simply plug it in, so you don't have to replace the entire lighting fixture.

Next, let me introduce the LED lamp that is bright in all directions with a wide light distribution angle of approximately 300 degrees. Until now, LEDs had a smaller lighting angle than incandescent lights, so they were great for lighting entrances and bathrooms where light bulbs are installed to light the area directly below, but they fell short of incandescent lights when it came to lighting the entire area. The new LED lamp has a double reflector structure, so it reflects the light multifold to realize a wider light dispersion that measures up to the performance of incandescent lamps.

LIGHTING FAIR (10th International LIGHTING FAIR) LIGHTING FAIR (10th International LIGHTING FAIR)

LIGHTING FAIR (10th International LIGHTING FAIR)Comparison with a conventional model that has a light distribution angle of 120 degrees. With the conventional lamp, you can see that the area right above the LED lamp is the brightest and that there is also unevenness to the light that shines onto the walls of the box. The LED with a wider light distribution angle disperses the light evenly, so you can see that the light reaches every corner of the box regularly.

This is the straight tube LED base light. From afar, it may look like an ordinary fluorescent lamp, but the glass tube has a row of LED lamps inside. The spacing between the LED lamps is quite small, so it doesn't feel like the light is being emitted by numerous LED lamps, and with the ceramic base, which has a high reflection efficiency, the straight tube LED base light really feels like a single row of light. Moreover, both ends of the lamp have a newly developed sleeve system, which is different from those you find on fluorescent lamps, that helps prevent you from inserting the lamp the wrong way. Also, after the lamp is inserted, the structure turns to keep the lamp from falling out. The new base light also complies with the performance standards (JEL standards) that measure the safety and lighting environment maintenance for straight tube LED lighting set forth by the Japan Electric Lamp Manufacturers Association.

LIGHTING FAIR (10th International LIGHTING FAIR) LIGHTING FAIR (10th International LIGHTING FAIR)

LIGHTING FAIR (10th International LIGHTING FAIR)This is the LED ceiling light corner, where you can change light distribution, color, and brightness. You can recreate lighting for various scenes such as for day-to-day use, studying, relaxing, and home theaters. Equipped with "ECONAVI," the lighting will automatically detect the natural brightness of the room and adjust the brightness or turn lights off.
LIGHTING FAIR (10th International LIGHTING FAIR)Prototypes of organic EL (electroluminescent) lighting, which many have high expectations for as the next generation lighting, were also on display. OEL lighting has a diffused "area light source" whereas LEDs have a directional "point light source." OEL lighting is also thin and light, so it can be affixed to surfaces that were difficult before such as thin glass or shelves. Panasonic also has packaged the light generation unit in a resin frame to enhance its shock resistance and has made it easier to handle. Panasonic aims to make OEL lighting market ready in 2011.
hiroyuki

RETAILTECH JAPAN: Solutions for entire stores, the "Tsunagaru Café" (Connection Café)

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I would like to express my deepest sympathies and condolences to the people who are suffering from the Great Tohoku Earthquake. I sincerely hope for your full and earliest recovery. I had refrained from uploading new blog entries since the earthquake, but I will be adding a few more entries on subjects I had already looked into at the exhibitions.
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27th Retail Information Systems Annual Exhibition

This section, called "Tsunagaru Café" (Connection Café) has been designed to resemble a café. Unfortunately, you can't actually sit down and have a cup of coffee, but it is a neo-futuristic café where you can experience Panasonic's retail solutions presented under the theme, "Connecting further, expanding further."

For example, there is the POS Workstation "JS-925WS," which works together with network cameras. You can monitor the live video shot by network cameras installed within the store, and also control the content displayed on the digital signage in a timely manner. What surprised me even more is that the journal entries of the POS and the archived video of the surveillance cameras are linked. More specifically, if a customer comes in about receiving wrong change, you can reference the journal entry from the number on the receipt and quickly call up the video of the transaction. The "i-PRO SmartHD" camera can shoot even the fine details clearly, so you can check to see how much change was exactly given.

27th Retail Information Systems Annual Exhibition 27th Retail Information Systems Annual Exhibition

27th Retail Information Systems Annual Exhibition

This corner introduces a system that can make green performance visible, such as displaying the energy consumption of the store as a graph. You can compare the energy consumption graph to past levels and also compare it against the results of other stores. Since stores differ in size and the facilities they have, you can't make a simple comparison, but it may be useful in sharing a common awareness to save fixed costs. You can also advertise your green efforts to your customers on the digital signage. I asked to what extent convenience store owners are concerned with their levels of energy consumption, but I was told hardly at all. But because the system will help you see the level of energy consumption, it will help raise green awareness.

27th Retail Information Systems Annual ExhibitionYou will find solar photovoltaic panels on the roof of this corner. These panels can be placed on the roof of the store and help rein in electricity costs and also reduce CO2 emissions. You can also make the amount of energy generated by the solar photovoltaic panels visible.
27th Retail Information Systems Annual ExhibitionA green pilot convenience store in Okegawa city, Saitama prefecture is also being introduced. This pilot store demonstrates "solutions for entire stores," which not only features retail solutions introduced in the Panasonic booth, but also storage battery systems, LED lighting, air conditioners and stand chargers for electric vehicles.
27th Retail Information Systems Annual ExhibitionThis is the "cableless charging system," which lets you charge your mobile phone battery without attaching it to a cable. If you place your mobile phone on top of the charging plate, the charging coils inside the plate will detect the location of your phone and start charging. Its power transfer efficiency is superior than that of an ordinary AC adaptor, so you can limit power loss. Adjustments need to be made to mobile phones and the battery to realize compatibility, so it will be a little while before it can be implemented, but it would be great if such a phone charging service was available in cafes.
hiroyuki

RETAILTECH JAPAN: Cloud capable, next generation digital signage, "NMstage"

I would like to express my deepest sympathies and condolences to the people who are suffering from the Great Tohoku Earthquake, which occurred on Friday, March 11. I sincerely hope for your full and earliest recovery.

[Notice]
The earthquake also affected the "SECURITY SHOW 2011 and RETAILTECH JAPAN 2011." Right after the earthquake occurred, a little past 15:00pm, the organizers announced that the exhibitions would be cancelled. Therefore, I also had to stop my exploration of the booths and put my entries on hold. Nevertheless, I would like to continue to add entries I had already done the legwork for. Although these entries will not be uploaded in a timely manner as they usually are, I hope I will still be able to capture and communicate the ambience at the exhibitions.

27th Retail Information Systems Annual Exhibition

One corner of the Panasonic booth is dedicated to the digital signage "NMstage," which displays digital posters of Panasonic products, bakeries, etc. In Japan, you often see such displays in train stations, shopping malls, and hospitals. In the "Digital Signage Solution" corner, you will find digital signage proposals that have gone one step further.

27th Retail Information Systems Annual Exhibition

What I would like to introduce here is the NM controller, "AF-NMCT31R," which can play and manage content to be displayed on the digital signage. In most cases, to display content on the digital signage necessary software is installed onto a PC, but there were some concerns regarding compatibility with other software. The "AF-NMCT31R," which has been specifically designed for digital signage, can minimize these issues by preventing overwrites in the OS environment and offers stable operation and display. The unit is compact – only B5 size – so it looks like a small box with an antenna. You can hook it up to a display with a single D-SUB cable. In the booth, taking advantage of its compactness, "AF-NMCT31R" was affixed to the back of a 20-inch (or there about) screen display using an adapter. The communication interface is wired and wireless LAN (IEEE802.11b/g standards) compatible, so as long as there is a power source and Wi-Fi, you can set it up anywhere. You can also easily move it around and use if for various applications. For example, during the daytime, you can place it near the entrance and use the signage to attract customers to the store, and at nighttime, you can place it near the cashier and advertise promoted products.

There are 2 ways you can operate the "AF-NMCT31R." Firstly, you can use the "standalone function." The "AF-NMCT31R" can play back a wide range of content from MPEG1/MPEG2/WMV format videos, BMP/JPEG format still photos, Flash animations to PowerPoint slideshows. With the "standalone function" you can transfer these files using a USB memory. Because you can use a USB memory to transfer content, you can operate a single unit or multiple units.

27th Retail Information Systems Annual Exhibition

Secondly you can use a cloud-based application. To use this function, you have to connect the "AF-NMCT31R" to the network and register content and various operations via the network. Using the cloud, you can expand the system to include up to 3,000 units. So you can use this function to create large-scale systems that can distribute content to franchises nationwide. Each store can automatically acquire content that fits the store's clientele from the content uploaded onto the cloud server. You can do this easily from the web browser. From the control screen on your browser, all you have to do is drag and drop the thumbnails to register content you would like to show on your displays.

27th Retail Information Systems Annual ExhibitionThis is a demonstration of the digital signage working together with the ability of the "i-PRO SmartHD" to detect age and gender. The function will detect the age and gender when a customer enters the store and display suitable content on the digital poster. You may end up making a purchase because the content displayed may remind you that "you needed more coffee beans."
hiroyuki

RETAILTECH JAPAN: "BizPad" and "IP Surveillance Monitoring System" help optimize business

Next, let me introduce the Panasonic booth at "RETAILTECH JAPAN," located quite close to the Panasonic booth at the "SECURITY SHOW."

27th Retail Information Systems Annual Exhibition

What is consistently drawing a crowd in the Panasonic booth at "RETAILTECH JAPAN" is the mobile business tablet "BizPad" corner. This Windows CE tablet has been especially designed to cater to business needs. It truly does "cater to your business needs."

It is equipped with a semi transmissive 6.5-inch touch panel LCD that offers excellent visibility even when outdoors. The screen may be operated with a touch pen that comes with or with your fingertips. The screen is also pressure sensitive, so you can operate it while wearing gloves. The battery is very long lasting with a life of 8 hours on a single charge. The tablet weighs approximately 600g, and comes with a belt on its back so it can be easily held with one hand. It is also shockproof (up to 1m), so it can endure accidental falls. Its IP54 dust-proof, spill-proof performance means that the BizPad has been designed in a way that prevents dust from collecting in amounts that would undermine the normal operation and safety of the tablet, and it can be sprayed with water from all directions and still perform. The BizPad's robustness is quite similar to that of Panasonic's notebook PC Let'snote and TOUGHBOOK. It is also USB 2.0, wireless LAN (IEEE802.11b/g), Bluetooth, and infrared capable. The BizPad is especially suitable for work onsite such as for electrical and gas maintenance, as well as manufacturing, distribution, and the medical field. It is understandable that the BizPad has been designed for use in various different environments.

The BizPad also offers excellent customizability. You can optionally add a digital camera, 3G communication module (FOMA), as well as a contactless IC card reader, which will let you scan coupons right from the sales floor. Models equipped with digital cameras have actually been implemented by vendors who have been consigned by the police to regulate parking violations. BizPads are used to take photographs of signs and cars in violation, and to input respective information.

27th Retail Information Systems Annual Exhibition

The "i-PRO SmartHD" is drawing great attention in the Panasonic booth at the "SECURITY SHOW." Its ability to detect age and gender of customers is being proposed here as a marketing tool for the store. Not only will it let you monitor and survey using network cameras, it will help you analyze your customer base by detecting their age and gender. It makes it easy to analyze the change in the customer base per hour by displaying the results as graphs and numbers, so you can fine-tune your product orders and advertising and promotional activities according to the situation in the store. As a proposal for the future, Panasonic is also introducing a function, which can also analyze the flow of customers within the store, on the front side of the booth.

27th Retail Information Systems Annual Exhibition 27th Retail Information Systems Annual Exhibition

I used to work in a convenience store when I was a university student. Back then, there were buttons for "Male 20s," "Female 20s," "Male 30s," and "Female 30s" on the cash register. We used to have to guess and push one of these buttons when customers came to the check out. That was one way of gathering marketing data, but I was blown away by how things have evolved over time when I learned about the ability of the "i-PRO SmartHD" to auto detect age and gender.

hiroyuki

SECURITY SHOW: Home security system, which lets you clearly see who is at your door

Next, let me introduce home security solutions. Let's start with the interphone, "MONION-R," designed for apartment buildings, which is also well suited for renovations. Interphones are powered 24 hours a day, 365 days a year, so the substrate and the wiring inside deteriorate relatively quickly. And as time passes, you'll experience more failures and malfunctions. When this happens, you will need to install a new interphone, but when you remove the old interphone from the wall, you may see a clear outline of the interphone because the wallpaper around it may have become sun burnt. In the past, in order to hide the sunburn a cosmetic panel slightly bigger than the old interphone was affixed to the wall and then the new interphone was attached on top of this panel. But this requires extra construction, and it also looks very unnatural. That is why Panasonic looked into the various sizes of existent interphones and designed "MONION-R" in a way that the unit itself would be able to hide the sunburn on the wall. It offers great functionality and usability as well. It is easy to operate with its big screen and illuminating unlock button, and you can also slow down the speed of the speech of the person you are speaking to, so it will be easier for you to listen to what they are saying. Moreover, you can also switch video feeds between the camera at the entrance shooting the image of the visitor and the camera installed in front of your door (you will need a doorphone with a camera). And if you have another camera installed at the entrance, you can also switch to show the video feed from the second camera at the entrance as well.

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Not only does the interphone offer security, it can also be used to support communication between the residents of the apartment building and with various service providers. This is called the "Digital Mansion HA System." This is a prototype. With the 1P wire digital transmission, the interphone screen will serve as circulars and bulletin boards for the apartment building. The system can also be used in apartment buildings with a small entrance with no management office on the ground floor, so you can use the system to promote communication amongst residents regardless of the scale of the apartment building. Often it takes a while for circulars to get around or to check to see which of the residents will be attending meetings, but the interphone will help facilitate communication since it is easy to use even for the elderly.

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SECURITY SHOW 2011The functions of the interphone and doorphone with a camera are also being introduced. The 5-inch color LCD screen of the interphone may also be operated by touch, so you can touch and zoom in or PinP display the video feed from 2 cameras and switch and select which video you would like to display full screen. Moreover, because the system can auto correct backlight, it can record crystal clear video with auto corrected backlight even when you are away from home.
hiroyuki

SECURITY SHOW: Office security, which manages access control

Opposite the video security corner I have introduced, you will find security solutions for offices and homes. In this entry, let me focus on security solutions for the office.

SECURITY SHOW 2011

First, let me introduce the "1 door security solution" corner. "1 door" refers to offices with only 1 point of entry, such as SOHOs and small offices for 5 or 6 employees. Even at an office of such small scale, each employee would have a desk, PC, and a fixed line telephone, and often times a PBX (Private Branch eXchange) is used. The "1 door security solution" integrates various devices and enhances office security.

What is the number one concern when it comes to office security is access control. Access control is mentioned as one type of "physical measure," listed in the "Private Information Protection Act" guidelines issued in 2005. The "Daily ACE" lets you implement this access control system easily and at low cost. The basic system is comprised of the contactless IC card reader, "EKA4150S" set up near the entrance and the control unit "EKA4310" set up within the office space. You can register and set up the cards using the main unit of the card reader, and the system is also compatible with electronic money systems. The control unit works in tandem with the electronic lock to manage the opening/closing of the door. The system also can archive up to 20,000 access records, and you can view the archived records as a spreadsheet on your PC.

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And if you implement the digital business phone, "La Relier" series, you can not only see the image of the network camera installed in front of the door on your PC, but you can also control access from the business phone. Offices in urban areas often adopt access control systems with cameras. Where there are many offices, there are often many salesmen who come knocking on the door, so people prefer to install systems that let them visually check who is at the door.

SECURITY SHOW 2011 SECURITY SHOW 2011

A key feature of the "1 door security solution" is that it doesn't require large-scale construction and can be implemented at low cost. For example, if you're starting out with a SOHO, you often set up shop in existent office buildings or tenant buildings, but this doesn't necessarily mean that the buildings would have security systems. With the "1 door security solution," you can install a security system in your office and choose a plan that suits your needs at low costs, which is great since often times when your business is just starting to establish your footing, you may be running low in funds.

SECURITY SHOW 2011The compact, thin card reader, "Square Smart Reader," doesn't stand out more than it needs to, so it can blend into the wall design. Compared to conventional products, the exposed part of the reader has shrunk approximately 58% in depth, and the hidden part has decreased in size by approximately 44%, so now you can install it on partitions or thin walls. The reader only sticks out 1 centimeter from the wall. And just by changing the panel you can switch from a system with a "card reader only function" to one with a "card reader + pin input function."
SECURITY SHOW 2011This is a reader for bigger facilities such as hospitals and distribution centers, where often times you have to move patients on beds or large packages. This is the "IC card/tag hybrid reader," which is compatible with both IC cards and tags. You can access the room with the "automatic recognition mode" without placing the card over the reader when your hands are full.
SECURITY SHOW 2011The tags may also be used with "button operated recognition mode," which recognizes you with a push of a button. The frequency may be transmitted up to 15m, so you can operate it from your car. This enables smooth recognition even at parking lot entrances where the reader may be far away or when you may be pushing a large trolley.
hiroyuki

SECURITY SHOW: Intelligent image recognition technology that detects people and the situation around them

In the office security corner, you will find on display 4 types of "Intelligent Security Packages," which employ sophisticated image recognition technology.

First, we have a package that can survey an extensive area. This is a package that is optimal for monitoring a vast area such as waterways, roads, railroads, ports and harbors using numerous cameras. When monitoring a vast area, if there is a delay in the speed at which the images are transmitted to the surveyor, it may be too late to take appropriate measures, so it is important that there is as little delay as possible. The encoder, "AF-HX100E," highly compresses the data capacity, yet still offers H.264 format high image quality. Moreover, the software "AF-SX100S" will let you centrally control multiple cameras.

SECURITY SHOW 2011 sec11-SECURITY SHOW 2011

SECURITY SHOW 2011

Next is the intrusion detection package. This detects intruders, unauthorized goods that have been left behind, or when someone has taken something without authorization in areas such as power plants and factories. It will also detect motion in areas where people are not allowed in at all times or at certain times of the day, detect unidentified objects that shouldn't be there or detect objects that should be there but aren't, alert you of such abnormalities.

SECURITY SHOW 2011

Then there is the motion detection package, which is scheduled to be released sometime this year. This detects people's movement and anomalous congestions or rapid crowd formation at places such as train stations and shopping centers. By detecting such abnormalities quickly, you can help prevent the situation from turning into a big accident or quickly implement measures even when accidents occur.

SECURITY SHOW 2011

This facial recognition package is also scheduled for release this year. It can match faces of people coming into buildings, research labs, or financial institutions and identify suspicious individuals and intruders. Not only can you register people's faces, you can also register characteristics of someone's clothing so, for example, if you are looking for a lost child, you can program the child's face and clothing features, scan the images captured by the numerous cameras, track his/her behavior and find him/her.

SECURITY SHOW 2011This is the IP surveillance graphic system suitable for pachinko parlors, etc. If you input information about the seat layout beforehand, the camera can automatically zoom in on a seat when there is something wrong with a machine, or you can also choose a seat from the operation screen on your PC and quickly focus on a specific seat. Moreover, you can also track an individual who has exhibited illicit behavior with the camera using a joystick.

Such intelligent image recognition technology bases its detection on pre-programmed patterns of suspicious behavior and corresponding algorisms. Although this technology may not directly solve the issues, it may help you deal with these issues when they occur at an early stage and help resolve issues by identifying suspicious individuals.

hiroyuki

SECURITY SHOW: "Miemasu Net PRO" - simple and easy monitoring service for the cloud era

Let me introduce the i-PRO SmartHD new cloud service, "Miemasu Net PRO." This image security service lets you monitor and record images from the network camera on the cloud server. Because the service uses a cloud server using the dynamic DNS function rather than a network disk recorder, it is easy to implement and also offers lower initial costs.

With the "Miemasu Net PRO," you can monitor the images of the surveillance cameras from the PC browser by accessing the dedicated portal site, "xxx.miepro.net" (you can choose what name goes in the xxx). In the demonstration, you can see real-time images from numerous cameras in the booth as well as installed at the Osaka castle, and a zoo in Osaka. The camera may be operated using the control panel displayed on the browser, so you can pan or zoom remotely. Moreover, it also comes with a "simple sensor notification function," which can send you alerts and emails about people's movement and about intruders when used with cameras that have sensors that detect people and their movement. And this is optional, but you can also receive an email with an attachment of the image (still image) captured when the alarm was triggered, so you can carefully check to see what the problem is. You can also use the "Miemasu Net PRO" service on your smart phones or mobile devices, so even if something happens while you are outdoors, you can easily take appropriate measures.

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Even when it comes to installation, you don't need to be network savvy. All you have to do is connect the network camera and enter IDs and passwords for each camera, and also the name of each camera, like "front entrance," "back entrance," etc. Even small or medium-sized companies who have been putting off implementing a surveillance system because of issues with costs or installation can easily install this system and what is more, the system can just as easily be expanded in the future.

The "Miemasu Net PRO" will become available in October this year, but you can sign up for the pilot service from July 2011.

hiroyuki

SECURITY SHOW: "i-PRO SmartHD" offers revolutionary video security

What has great presence in the Panasonic booth at the SECURITY SHOW is the camera tower on which various network cameras have been displayed. Panasonic boasts the industry's most abundant line-up, and its key cameras are being showcased here. What I would especially like to take a closer look at is the i-PRO SmartHD series weatherproof network camera, "DG-SW395" just introduced in January. To ensure its excellent waterproof feature, it has a unique shape, which resembles a beehive hanging from the ceiling. Employing high image quality, high compression H.264/MPEG-4, these cameras can transmit high definition images at 30 frames per second. The cameras also have a megapixel compatible 36x EX optical zoom. With these cameras, you can monitor even a large parking lot from end to end.

SECURITY SHOW 2011 SECURITY SHOW 2011

SECURITY SHOW 2011

Moreover, what is drawing much attention at the i-PRO SmartHD corner is the network disk recorder, "DG-NV200." Here, a demonstration of the facial verification function is taking place. For example, if a suspicious individual enters the store, you can register his/her image on the "DG-NV200" so that the next time he/she comes, the system will notify you with an alert and enable the staff to take the necessary precautions.
*The image used during the demonstration of the facial verification is that of a Panasonic employee.

An additional smart function of the "DG-NV200" that is drawing the most attention is its ability to detect age and gender. There is a gate right next to the "DG-NV200," which is used for the demonstration. Images of people who pass through the gate are transmitted by the network camera. Then, on the monitor displaying these images, a frame will appear around the faces as well as the people's approximate age and gender. There were many visitors who passed by the gate numerous times wondering how old they would be seen as. It seemed as though the detection was quite accurate. I passed through the gate as well. It counted the number of people, and at the same time judged that I was a "male in his 40s." Very accurate indeed! These smart functions are being introduced as prototypes.

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SECURITY SHOW 2011You can also learn about the enhanced usability of the i-PRO SmartHD series, as well as how the images may be monitored via smart phones and tablets. You can look at and manipulate the images captured on the network cameras. You don't need special devices or applications for monitoring or manipulation; all you need is the browser embedded in your smart phone or tablet. This may, for example, help the staff at a convenience store realize that there are customers waiting at the register or help a customer in need quicker when he/she is working far away from the cashier.
hiroyuki

The presentation using the giant screen is a must-see! The Panasonic booth at the LIGHTING FAIR

The SECURITY SHOW and the RETAILTECH JAPAN are being held in the East Hall. Across the street on the other side in the West Hall, located approximately 5 minutes away, the LIGHTING FAIR is taking place. The Panasonic booth is located in West 1 Hall. What took me by surprise when I got to the booth is that the center wall was a giant LED screen. Measuring 11m in width and 6m in height, this screen displays images for the presentation. The images displayed on the screen are in synch with the narration by the female MC and her motions, so it felt as though I was watching one of those attractions at an amusement park. The back of the screen has a 2-floor structure. On the first floor you will find new LED products on display, and on the second floor you can compare the difference in the way images appear between the high output, high color rendering, and "beautiful light" LEDs, and an explanation of "Feu," which is an index of the brightness of a room.

10th International LIGHTING FAIR 10th International LIGHTING FAIR
10th International LIGHTING FAIR 10th International LIGHTING FAIR
hiroyuki

RETAILTECH JAPAN 2011 Panasonic booth brings integrates AV and retail devices

Approximately 36 steps away from the Panasonic booth at the SECURITY SHOW 2011 (it is crowded in the venue, so this may not be very accurate), you will find the Panasonic booth for RETAILTECH JAPAN 2011. On the main stage here, a presentation takes place, which introduces ways in which various information can be exchanged, such as POS Workstations useful for franchises such as convenience stores, how each store may be connected to the headquarters over the network allowing you to analyze clientele and see real-time images of the store. You will also find various other solutions such as mobile terminals and card readers, which will help improve business efficiency.

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SECURITY SHOW 2011 27th Retail Information Systems Annual Exhibition
hiroyuki

The Panasonic booth at the SECURITY SHOW 2011 showcases "Connecting further, expanding further"

Let me introduce the Panasonic booths at the "SECURITY SHOW 2011," "RETAILTECH JAPAN 2011," and the "LIGHTING FAIR 2011." Let's start with the SECURITY SHOW 2011.

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The Panasonic booth at the SECURITY SHOW 2011 showcases security solutions for the office and home environment with enhanced IP network connectivity, with the key focus being on video surveillance security using i-PRO SmartHD. On the main stage, a male MC acting the part of the person in charge of the security solutions center and a female MC acting the part of an employee who has just joined the company introduce various products and solutions. The stage presentation introduces case examples of wireless network cameras set up in the streets of Akihabara to help prevent crime and also provides a great overview of various products and solutions on display in the Panasonic booth. On the other side of the main stage, there is a demonstration of face recognition, age detection functions and remote operation.

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hiroyuki

The SECURITY SHOW 2011/RETAILTECH JAPAN 2011 have just begun!

SECURITY SHOW 2011

March 8, 2011, 10:00am – the "SECURITY SHOW 2011," "RETAILTECH JAPAN 2011," and the "LIGHTING FAIR 2011" have just begun! Unfortunately, it is cloudy in the Tokyo Big Sight area, and it is so cold, it feels as though we have stepped back into the winter season. Despite the weather, there are many visitors here already who have come to be one of the first to learn about new ideas and solutions that may be applied to their businesses. I would like to begin exploring the Panasonic booths myself!

hiroyuki

SECURITY SHOW 2011/RETAILTECH JAPAN 2011 will be held!

Hello. This is one of the writers of this blog, hiroyuki. I thought I just welcomed the New Year, but it's already March. It was very cold this winter; many parts of Japan had to combat heavy snow blizzards. But lately some days it seems quite warm, so spring may be right around the corner.

SECURITY SHOW 2011

I will be covering the "SECURITY SHOW 2011," "RETAILTECH JAPAN 2011," and the "LIGHTING FAIR 2011," which will all be held at the Tokyo Big Sight beginning from March 8th. Perhaps some of you may have been surprised that I will be covering 3 exhibitions at once. These exhibitions are held as part of the comprehensive exhibition referred to as "SHOP & RETAIL INNOVATION JAPAN 2011" that features new products and technologies from the business and industrial arena. It is one of Asia's largest exhibitions of the kind. It is actually comprised of 7 exhibitions that showcase products and services for stores and other commercial buildings, various facilities and fixtures, construction materials, and information systems. Let me explain what the 3 exhibitions I will be introducing will be like.

The "SECURITY SHOW 2011," which was introduced in previous blog entries as well, is where you would find products and services that help keep cities safe and secure with products and services that help prevent crime at home, keep offices secure, and help prevent disasters in the region. This is one of the largest security exhibitions in Japan.

"RETAILTECH JAPAN 2011," as you may have guessed, is where IT devices, systems, and various related services that support the business management and operation of the retail space and the distribution industry such as POS systems, inventory management systems, logistical systems and digital signage will be showcased. This again, is one of the largest exhibitions of the kind in Japan.

And the "LIGHTING FAIR 2011" will showcase a great range of the latest products and technologies such as lighting equipment, light sources, related materials and parts.

These exhibitions are primarily for people from the industry, so there are many things the general public such as myself do not get to see very frequently. But this industry maintains safety and security on a day-to-day basis, so that we can go about our usual activities such as shopping in stores and safely walking down the streets, so it is intrinsically a very important part of our lives. These exhibitions offer an opportunity to look behind the scenes, so I am very excited to see what I will find. I hope you will check back with us to find out!

SECURITY SHOW 2011
Period: March 8 (Tues) – March 11 (Fri), 2011
Venue: Tokyo Big Sight East Hall 2, 3 (Tokyo, Japan)
Organizers: Nikkei Inc.
Official site: http://www.shopbiz.jp/en/ss/
RETAILTECH JAPAN 2011 (27th Retail Information Systems Annual Exhibition)
Period: March 8 (Tues) – March 11 (Fri), 2011
Venue: Tokyo Big Sight East Hall 1, 2 (Tokyo, Japan)
Organizers: Nikkei Inc.
Official site: http://www.shopbiz.jp/en/rt/
LIGHTING FAIR (10th International LIGHTING FAIR)
Period: March 8 (Tues) – March 11 (Fri), 2011
Venue: Tokyo Big Sight West Hall 1, 2 (Tokyo, Japan)
Organizers: Japan Luminaires Association, Nikkei Inc.
Official site: http://www.shopbiz.jp/en/lf/