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About Panasonic

Corporate History

Innovative Products
1954

4-tube 1-band portable radio
4-tube 1-band portable radioThe company's first export model, a 4-tube 1-band portable radio for the U.S., the PL-420, was manufactured in 1954.
The demand for radios in the U.S. market was already great at that time and there was a wide variety of radio models in electric stores. The company therefore did research in the U.S. market with the aim of exporting products there and decided to test-export 1,000 units of the PL-420 radio, believing that a product would get attention as long as it was equipped with unique features. The decision made at that time was the first step in opening up and expanding the U.S. market.

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