Environment:Global Eco Projects:Asia Pacific

'eco ideas' Declaration in Asia Pacific

Panasonic Asia Pacific Pte. Ltd. (PA) announced its 'eco ideas' Declaration in 2010, with mid-term environmental targets set in the areas of eco products, eco education and CO2 emissions reduction. Since then, we have been working towards achieving these targets and reporting the progress every year. For the target on increasing eco products sales, we have achieved 80% of the total sales contributed by eco products through the introduction of various eco products to the market. One of these products is an air conditioner that won the National Conservation Energy Award (NCEA 2012) in India.
As for eco education, the region has introduced eco education programs in 7 countries. The number of youths who participated was about 280 thousand, for exceeding the initial target of 200 thousand.

Targets of 'eco ideas' Declaration in Asia Pacific

Items Fiscal 2013 Target
'eco ideas' for Lifestyles
  1. (1)Increase the sales percentage contributed by eco products to 80%
  2. (2)Further promote Eco Learning Program (target participants: 200 thousand youths by March 2013)
  3. (3)Develop new Comprehensive Energy and Environment Solutions Business in Asia Pacific
'eco ideas' for Business-styles
  1. (1)Reduce CO2 emissions by 600 thousand tons in production activities (compared with the case without improvement after fiscal 2006 level)
  2. (2)Develop 3 more 'eco ideas' Factories*1 in Asia Pacific by the end of fiscal 2014 including a new model factory in India
  3. (3)Organize an Asia Pacific 'eco ideas' Forum in the Singapore International Energy Week (SIEW) 2011
  • *1An 'eco ideas' Factory is a model factory which lives in harmony with local communities and stakeholders, as well as embodies Panasonic's environmental strategy with two 'eco ideas' initiatives.

Environmental Education Programs for Youths in Asia Pacific

Panasonic places a strong emphasis on educating the young generations on the environment and has since rolled out environmental education programs in 7 countries in the Asia Pacific region.
In Thailand, Panasonic has launched the Low Carbon School Network Project (LCSN) jointly with the Bangkok government (Bangkok Metropolitan Administration), Worldwide Fund for Nature Thailand (WWF), and Foundation of Environmental Education for Sustainable Development (FEED) to provide environmental education focusing on climate change and smart energy solutions to students from 16 primary and secondary schools in Bangkok in July 2012.
In this project, smart energy workshops and camps were conducted for both the teachers and students. After the workshops, the students proceeded to implement energy projects in their schools under the guidance of their teachers. These projects were exhibited at the Earth Hour 2013 event.

Panasonic India (PI), in collaboration with 17 NGOs, has started a new project, Panasonic Ecos'kool - Prithvi Vandana, a nature empowerment program that uses theater as a means to impart knowledge about global warming and climate change to the students since August 2012. In this program, 200 schools in 17 cities in India were taught dramatic play by a renowned artist from National School of Drama. These schools then proceeded to create short plays with environment as the theme to participate in a contest.

In Indonesia, Panasonic has extended the eco education program to 7 cities in collaboration with Tunas Hijau, a non-profit organization, after the successful eco education program at Panasonic Lighting Indonesia, the 'eco ideas' Factory in Surabaya city. Named as Eco KIDeas-One program, the program conducts environmental workshops for the students and encourages students to work on environmental projects within their schools. Till date, the program has reached out to 7,110 students in 110 schools.

The Low Carbon School Network Project (LCSN) session conducted in Thailand

The Low Carbon School Network Project (LCSN) session conducted in Thailand

Stage play by participating students in India to promote environment protection

Stage play by participating students in India to promote environment protection

Environmental education at Panasonic Lighting Indonesia

Environmental education at Panasonic Lighting Indonesia

'eco ideas' Factories Initiatives in Asia Pacific

Panasonic has established 'eco ideas' Factories in each country in the Asia Pacific region to promote and communicate green manufacturing activities to the public. These factories are model factories which are used in outreach activities to raise the level of eco consciousness within the community. These model factories manufacture eco-friendly products with sustainable industry practices and place an even greater emphasis on energy efficiency, waste management, and recycling.

Panasonic Vietnam Group (including three companies mainly Panasonic Vietnam, Panasonic System Networks Vietnam, Panasonic Industrial Devices Vietnam) at Thang Long Industrial Park was launched as the 'eco ideas' Factory in Vietnam in October 2012. This manufacturing site has set up an energy management committee and has been implementing CO2 emissions reduction measures including changing to energy efficient equipments, such as inverter air-conditioner system and hi-efficiency lighting. The Panasonic Vietnam Group's efforts in energy management have won them the first prize in the Energy Management in Industry and Building contest organized by the Ministry of Trade and Industry in 2012.

In India, Panasonic has opened a new factory as the 'eco ideas' Factory which manufactures environmentally-friendly air conditioners, washing machines, as well as welding and cutting machines catered to the domestic market in December 2012. Located at Dadri Toi in Jhajjar Haryana, Panasonic Technopark is designed with various green features, which include a 28.29 kWp solar modules installation at the rooftop of the office, entrance canopy and car park to reduce CO2 emissions, and a 100% rain water harvesting system as a sustainable water provision.

The other existing 'eco ideas' Factories are also continuing their efforts in promoting environmental initiatives in their production and outreach activities. Panasonic Lighting Indonesia has developed a new LED model customized for the Indonesian market, aiming to make such energy saving lamp more affordable for the customers.

Opening ceremony of the ‘eco ideas’ Factory in Vietnam

Opening ceremony of the ‘eco ideas’ Factory in Vietnam

Active Promotion of Our Energy Solutions Through International Platforms

Panasonic Asia Pacific has tapped on international platforms such as the Singapore International Energy Week and the World Cities Summit to showcase and promote technologies for green lifestyles and business-styles. During these events, Panasonic participated as the key sponsor and shared our thought leaderships in the areas of energy efficiency and solutions for smart and eco cities.
In Malaysia, Panasonic Malaysia participated in the International Greentech & Eco Products Exhibition & Conference Malaysia (IGEM) 2012 and showcased Panasonic's comprehensive energy solutions for home, building, convenience store, factory, and township under the theme of "Panasonic Energy for an ECONATION." In addition, the "Building an ECONATION" forum was also held in conjunction with IGEM for around 180 participants, in which top-notch speakers from Malaysian Nature Society, National Geographic, Sustainable Energy Development Authority, etc were invited by Panasonic to discuss green issues and technologies and how everyone can work towards a greener future for Malaysia. Panasonic has clinched the "Super IGEM Award" for its booth design and supporting activities.

Panasonic display at IGEM

Panasonic display at IGEM

Panel Discussion Session at the ‘Building an ECONATION’forum

Panel Discussion Session at the ‘Building an ECONATION’forum

Panel Discussion Session at the ‘Building an ECONATION’forum

Panel Discussion Session at the ‘Building an ECONATION’forum

Panasonic Wins Awards in Different Countries for Its Efforts in Environmental Contribution

Panasonic has received various environmental awards in 2012 for the company's efforts in environmental sustainability.

In Singapore, Panasonic Asia Pacific is awarded the President's Award for the Environment 2012. Administered by the Ministry of the Environment and Water Resources, this annual award is the highest accolade given to individuals, organizations, and companies that have contributed significantly to Singapore's efforts in achieving environmental sustainability. In 2012, Panasonic Asia Pacific was the only electronics company receiving this award, along with the two other recipients from the banking and education sectors. The company is recognized with its dedicated and consistent efforts towards managing the environmental impacts of its business operations, and it stands out for its declared aim to integrate environmental goals with business growth through the development of green products, establishment of environmentally-friendly manufacturing processes, and active efforts towards environmental corporate social responsibility.

In Indonesia, PT Panasonic Manufacturing Indonesia (PMI) has been presented an award by the Jakarta Provincial Government for its environmental management. This is an annual award and companies are judged on their environmental management which include air and wastewater pollution control, as well as hazardous waste management. This award was given in recognition of the company's overall environmental initiatives, including a wastewater treatment facility in the premises, waste management and CO2 emission reduction measures, tree planting activities, and showrooms exhibiting eco lifestyle, as well as ISO14001 certification. PT Panasonic Manufacturing Indonesia was the only electronics company receiving the award.

PA was awarded the President’s Award for the Environment 2012, the highest accolade for environmental sustainability in Singapore

PA was awarded the President’s Award for the Environment 2012, the highest accolade for environmental sustainability in Singapore

PMI was honored with the Jakarta 2012 Excellent Environmental Sustainability Management Award

PMI was honored with the Jakarta 2012 Excellent Environmental Sustainability Management Award

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