YOUR NORMAL
Questioning What’s Normal
and Finding Your Own

Who gets to decide what’s normal?
Everyone should be able to choose their own version of happiness.
And a mutual respect for each other’s “normal” is where it starts.
The first step is understanding.
Because “life” and “sex” mean something different for each of us.

Who gets to decide what’s normal?
Everyone should be able to choose their own version of happiness.
And a mutual respect for each other’s “normal” is where it starts.
The first step is understanding.
Because “life” and “sex” mean something different for each of us.

The opposite of “normal” isn’t “abnormal.”
It’s just a different kind of “normal.”

5 people living 5 different “normal” lives.
Their stories give us a chance to reflect on how each of us define our “normal” and inspire us to see that we’re all free to pursue our own unique happiness and live our authentic lives.

A project to help you
find and nurture
Your Normal

What does your “normal” look like?
Taking time to ask yourself what life and sex mean for you is crucial to living your life to the fullest.

At FUTURE LIFE FACTORY, we aim to provide opportunities to do just that through content and experiences tailored to each important life stage.
Why not take time for yourself or with a loved one to explore Your Normal?

What is FUTURE LIFE FACTORY?
FUTURE LIFE FACTORY is Panasonic’s design studio that has continued to advance and enrich people’s lives.
Early Childhood
Self-reliance / Security
Self-reliance
Security
Building an open and close relationship
with children to develop healthy attitudes toward sex and sexual identity.
This experience allows parents and children to learn to talk about sexual matters in an open and honest way while playing, so that children will feel comfortable going to their parents about issues of sex and sexuality during their adolescent years.
Play-and-Learn Interactive Picture Book
“YOUR NORMAL A book about yourself”
Adolescence
Self-understanding / Self-esteem
Self-understanding
Self-esteem
Taking a glimpse into other people’s “normal”
to find Your Normal.
Adolescence is a time when we grapple with many issues concerning relationships, our body, our future. Featuring people that are living their “normal” with confidence and purpose, this video and interview content may give you hints to finding Your Normal.
Video & Special Interviews
Adulthood
Intimacy / Fulfillment
Intimacy
Fulfillment
Affirming relationships that feel good
to you and that let you truly be yourself.
Having a partner. Enjoying a virtual romance. Staying single.
What kind of relationship feels good differs for everyone. We’ve developed a communication device that affirms the diversity of relationships people enjoy.
Immersive Headphone

Share with us your “normal”

#ThinkYourNormal

Share with us your “normal”